Fashion bras are the window dressing of the lingerie world, from the Boutique shop window to the adverts on television and magazines, yet bras are not just a fashion item, they are an essential item of wear for many women, needing to be supportive and comfortable and meeting the needs of the wearer. It is for this reason that their are a wide assortment of what might be termed specialist bras and these specialist bras are perhaps what makes Just Bras that little bit different from other lingerie stores.

Specialist bras can be associated with activity such as the sports bra, which are available in a number of different designs and aimed at different levels of activity. Most sports bras are soft cup bras, that is not underwired and offer support for medium impact and high impact activities. Like all bras the support comes from the band and not from the straps, so for some ladies they need the reassurance of an underwired bra, although from a comfort point of view, most prefer the soft cup option. The best selling sports bra at Just Bras is without doubt the Royce High Impact Sports Bra.

Many women particularly those from the older generation prefere soft cup bras and although these bras are now in the minority a number of manufacturers still produce them with the best selling bra of all time the Triumph Doreen being a soft cup bra. Here at Just Bras we favour Royce who specialise in soft cup bras to the extent that they do not produce any underwired bras at all. It is for that reason that we look to the specialists in soft cup bras when it comes to pocketed mastectomy bras and nursing or maternity bras.

During pregnancy many women favour soft cup bras as they find them to be more comfortable than underwired bras as breast size and shape changes. Soft cup bras are more forgiving than underwired bras, when it comes to breasts becoming larger, but there is no reason why underwired bras can't be worn so long as you have your size checked on a frequent basis.